LOGO

We have developed a logo for the chain of grocery stores “EUROGURT” store chain in Zhytomyr.

At the beginning of our cooperation, the customer already had experience in managing a chain of stores. When he decided to create a new chain of grocery stores, he turned to our agency for new, creative ideas for branding.

DESIGN CONCEPT

When creating the logo concept for the EUROGURT store chain, we combined the silhouette of the letter “E” (the capital letter of the name) with a silhouette of cart for products. A slight tilt and horizontal lines create a visual sense of acceleration, which is intensified by the red color.

VISUALIZATIONS

Visual demonstrations designed to show the customer how the new logo might look like on different media.

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